WANDERLUST LIFE JEWELLERY
branding | packaging design | web design
Following the initial brand discovery session we knew that we were looking for something understated, minimal and chic with a touch of adventure - and obviously wanderlust. The logo picks out the faceted shape of the semi-precious gems used in WL's jewellery to replace the A, resulting in a mark that can also stand alone.
With this initial identity we had a strong foundation to build the rest of the brand with a gorgeous muted colour palette and touches of gold. This gave us a clear direction for the website design, packaging, stationery and Point of Sales. All of this came together to create a strong, recognisable and engaging brand that has gone from strength to strength in the last year. Wanderlust Life is now stocked in Liberty of London.